When people think about podcasts, they often think about celebrity interviews, massive audiences, and chart-topping shows. But some of the most meaningful podcasts are often the smaller ones.
Independent podcasts, community projects, niche conversations, and personal storytelling shows can have a huge impact because they feel real, relatable, and focused.
Small podcasts often:
- Create stronger connections with listeners.
- Focus on specific communities or interests.
- Encourage genuine conversations and storytelling.
- Give new creators a space to grow and experiment.
- Help businesses, charities, and organisations share their message.
- Build loyal and engaged audiences over time.
- Create opportunities and collaborations through networking.
- Help people build confidence and share their voice.
- Offer perspectives that may not appear in mainstream media.
- Remind people that podcasting is accessible to everyone.
That’s one of the reasons GROW Live 2026 is focused on showcasing as many podcasts as possible throughout the week. Podcasting has never just been about audience size — it’s about conversations, ideas, and connection.
Some of the most important podcasts are simply waiting to be discovered.
If you would like your podcast to be considered for GROW Live 2026, submissions are now open: https://forms.gle/2to8NCPdkTzRqc2Y9